People

How To Increase Your Adsense Per-click Payout
A member of my new combined forums posted a question regarding their AdSense earnings the other day. (...)
Fri, 05 Mar 2010 13:08:00 -0500

Top 21 Ways To Ruin Your Business
Reading time: 3 - 4 minutes A split test of mine recently finished and the conversion rate increased from 2.21% to 3.92% by changing JUST the headline -- but not even the words on the headline... the COLORS! Imagine that, an additional 14 signups to a "$47 every 2 weeks" membership site -- an extra $1400 monthly [...]
Wed, 03 Mar 2010 19:25:47 -0500

How Not To Sell Anything Online — Ever. (please, Don't Do This!)
So I was in the market for a new help desk system, and I decided to go with the one that my primary hosting provider uses because it's really great to interact with from the user perspective (in my opinion). (...)
Fri, 26 Feb 2010 18:45:35 -0500

Why Your Google Account Just Got Banned
There are people on planet earth who believe the Holocaust is something that was just made up. There are people on earth who considered one presidential candidate, shot in Viet Nam, a poseur even though his accuser was officially AWOL during that war – and re-elected president. And there are people on earth who absolutely REFUSE to [...]
Mon, 22 Feb 2010 16:30:31 -0500

Forfeit The Race To Free!
Reading time: 4 - 6 minutes Price training your list and your customers IS real. If people are used to getting everything from you for $10, there's going to be a price shock if you jump to $500. So you're stuck working way too hard trying to land 10-dollar cheapskate customers. You need to work your way [...]
Thu, 11 Feb 2010 19:30:16 -0500

Google Is God (and Other Nonsense)
I apologize in advance if you find the title of this post offensive, but I can't think of a better way to describe the way some folks seem to view Google these days. (...)
Thu, 11 Feb 2010 13:36:11 -0500

Rob Benwell Wins Douchebag Award
Rob Benwell, of Blogging to the Bank fame, has won a much deserved douchebag award.
Wed, 10 Feb 2010 12:50:54 -0500

Why Are You Trapped In The Sandbox?
Reading time: 5 - 8 minutes Are you ever middle of helping someone and suddenly it hits you... and you think, "I can't help you anymore?" That's what happens when I come across someone who is in "demo mode." Maybe you do this or you've come across someone who does this every now and then.  These are people [...]
Tue, 05 Jan 2010 09:00:45 -0500

How Big Is Google? Why Should You Care?
Remember way back when Google used to show the number of pages they have indexed on their home page? Remember the war between Yahoo and Google where they competed to get the most pages indexed? (...)
Mon, 14 Dec 2009 16:48:44 -0500

Keep It Shippable, Stupid!
Reading time: 5 - 8 minutes This is something I was thinking about presenting at my next live seminar but I'll share it with you here anyway... It's something that most people who teach "productivity" leave out, and I see marketers FORGETTING this over and over again, even though they should know better. This is "supposed" to [...]
Thu, 10 Dec 2009 19:30:35 -0500

The Problem With Link-based Search Results.
If you've been following my blog for any time at all, then you know that I am fascinated with search engines, ranking, algorithms and the like. (...)
Tue, 24 Nov 2009 00:16:02 -0500

Niche Site Case Study 2 Year Update.
Back in August of 2007 I decided to perform a case study by building a small, 10 page niche content site from scratch and see how well it performed over time. (...)
Fri, 20 Nov 2009 13:12:38 -0500

Welcome Emails Sent…
If you’re a new brain-trust member I now have all of the welcome emails sent.  If you didn’t get yours then email me. (...)
Sat, 14 Nov 2009 02:09:52 -0500

The Emperor Has No Close: How To Avoid Just One More Thing Syndrome
Reading time: 3 - 4 minutes Steve Jobs (CEO of Apple) who is worth over 5 billion dollars and is a fantastic speaker, has a unique close that if you try to emulate it, will kill every single webinar pitch and every single sales letter you have. I'm not a huge Apple fan, but Steve runs an [...]
Fri, 13 Nov 2009 19:30:55 -0500

I’m Humbled…
Wow.  Just.  Wow. (...)
Thu, 12 Nov 2009 20:03:19 -0500

Drumroll, Please…
I have now posted the worst sales page of my life Not really… but it is the first one where my entire pitch is "do this because I'm me." It feels arrogant… even for me. (...)
Thu, 12 Nov 2009 14:36:55 -0500

Wait For It…
The ball drops today at 12:00 noon, Arizona time. Or sometime around then, anyway Was busy writing the sales letter… and it got out-of-hand. Too much to say. (...)
Thu, 12 Nov 2009 09:27:53 -0500

Shameless Self Promotion…
I’m aggressive and arrogant.  I’m a ham on the stage.  And I’ll dominate a conversation once you let me in. (...)
Wed, 11 Nov 2009 17:39:47 -0500

What 456 Billion Links Failed To Show Seomoz.org
SEOmoz.org has released the conclusions they've reached from analyzing the hundreds of billions of links and web pages they have indexed in their massive database, Linkscape. (...)
Tue, 10 Nov 2009 23:28:44 -0500

Whoa… This Is A *lot* Of Work!
Holy smokes.  I didn’t anticipate there would be this much work ramping up to my braintrust / mastermind.  There is. I’ve been slammed since I first got serious about this. (...)
Tue, 10 Nov 2009 12:43:07 -0500

What's Next?
One of the ways I gain some insight into the future of internet marketing is to watch what google is doing, where they're committing their resources and what they're spending money on. (...)
Mon, 09 Nov 2009 16:41:35 -0500

Idevaffiliate Or Post Affiliate Pro?
I don’t want to use any of the standard affiliate management sites for my birthday special next week.  ClickBank is too restrictive with new products and RegNow (my processor for Site Sniper Pro) is loathsome. (...)
Fri, 06 Nov 2009 05:56:40 -0500

Game On…
It’s settled.  I’m going for it. Next week, on my birthday, I’m launching my first private coaching / braintrust course. I’m totally geeked. (...)
Wed, 04 Nov 2009 17:04:59 -0500

Pushing 40
Sometimes I feel old. I have a daughter in high school.  Been married almost 17 years.  Made and lost millions. (...)
Mon, 02 Nov 2009 16:35:11 -0500

4 Reasons Not To Have A Membership Site, Plus 8 Reasons You Should Start A Membership Site
Reading time: 6 - 10 minutes A couple days ago I asked my list if they had a membership site yet... I got 300 responses to that question and I want to share the results with you right now: 165 people, or 54.8% own membership software Out of that half that owned membership software, 89 people or 53.9% [...]
Thu, 29 Oct 2009 20:30:16 -0400

Four Disturbing But True Facts About Inaction And How To Overcome Them Immediately
Reading time: 3 - 5 minutes I just came back from the 2nd Warrior Event in Raleigh, North Carolina where I was a speaker. Speaking of webinars and seminars, remember the "Which Test Won" game we played on the webinar a few days ago?  I showed you how: What converts BETTER than a squeeze page giving a free [...]
Thu, 22 Oct 2009 21:15:35 -0400

Finding Niche Markets To Dominate In Google.
Please see the bottom of this post for a clarification on how to understand SOC (strength of competition) values. (...)
Fri, 09 Oct 2009 00:42:54 -0400

Because I Can
Reading time: 4 - 6 minutes Let me tell you about the first product online that got me to pay higher than $100 for the very first time (this was years ago). He called it a "Because I Can" sale.  Basically the guy put together a huge package with a bunch of his own products, including resale [...]
Fri, 02 Oct 2009 16:00:18 -0400

How I Got 46 Page-one Rankings In Google In 7 Days.
I'm going to keep this post short and sweet. (...)
Wed, 30 Sep 2009 00:20:22 -0400

The Greatest Selling Tool Of All Time: Scarcity!
Reading time: 3 - 5 minutes Guess what, I turn 25 years old today. And the reason people give you birthday presents or even celebrate birthdays is for one reason. If You Know That Reason... ... Then you can apply it to your e-mails, sales letters, products, everything, and it will increase response better than any 1-click upsell, forced [...]
Wed, 23 Sep 2009 14:20:20 -0400

What Sales Tactics Should You Apply Immediately?
Reading time: 2 - 4 minutes If you already sell products on the internet, and you experience some decent conversions, there are a few simple tactics you can apply to double or sometimes triple your sales. In this business, increasing your conversion rate even from 1.0% to 1.1% can mean you can bid higher on keywords for [...]
Sat, 19 Sep 2009 15:44:45 -0400

$676.08 From 154 Visitors.
If you've followed my blog for a while, it's likely you've heard me tout the benefits of focusing on razor-targeted keywords to increase the conversion rate of your web site. (...)
Tue, 08 Sep 2009 23:33:09 -0400

Build Your Lists Fast – Free
This is a concept that’s challenging to embrace for some people. Have you ever seen the old-school ad that shows two men riding the New York subway?  They have the same face, but one man is dressed very well – an obvious success in life.  The other is dressed shabbily and on his way to work [...]
Thu, 28 May 2009 14:17:02 -0400

What’s Up With Marlon Sanders . . .
Been a while since I’ve posted on Black Books Blog. I was snooping around one of the rip off sites and read this post referring to the Affiliate Black Book’s copy: OK…2 questions from the sales page. backgammon free casino money free craps game play free black jack craps video poker strategy play black jack online how to [...]
Fri, 08 May 2009 18:11:48 -0400

An Average Day For X
I had someone write and ask to see what one of time sheets look like.  Because that’s a surprisingly personal thing to me and wouldn’t make much sense anyway I’m just going to share how my time breaks down, generally. First, keeping a running journal of how you spend your time is very useful because A) [...]
Sat, 07 Mar 2009 13:28:55 -0500

Domains For Sale
Interested? Make me an offer. SOUTHBEACHBEAUTYSECRET.COM – Mar. 12, 2009 SOUTHBEACHSKINCREAM.COM – Mar. 12, 2009 WWW-GOLFTRAINING.COM – Mar. 13, 2009 WWW-JOHNREESE.COM – Mar. 13, 2009 MYMINDSHIT.COM – Mar. 25, 2009 KEYWORDLOCATORPLUS.COM
Wed, 18 Feb 2009 17:32:55 -0500

I’m Invisible

Sat, 14 Feb 2009 17:04:40 -0500

The Gift To Premium Content Subscribers
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Mon, 09 Feb 2009 15:19:32 -0500

This Could Be Interesting . . .
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Tue, 03 Feb 2009 14:42:21 -0500

Google Cash Killer
Right now this is just a rumor, but I’ve heard from enough credible sources to say it’s a sure thing coming. Google Adwords will soon be implementing a new rule that requires the display URL and destination URL reside on the same URL. In case it’s not obvious, that means that using an affiliate link to point [...]
Tue, 03 Feb 2009 12:53:11 -0500